脊椎按摩营销的参赛作品yobetdota2(7)

Monday
12月 07 2015年

我如何浪费数百万

Hey there,

You’re about to learn how to make January, February and March, typically three of the slowest months in chiropractic offices,您的诊所的最佳季度之一。

No joke.

Most chiropractors refuse to believe this is even possible, let alone believe that they could do this in their office, year after year.

But it wasn’t always this way.

绝对没有希望。

倒带大约16年,我在实践中,非常忙碌,但我害怕明年的第一季度,甚至不是圣诞节。我确切地知道我的3名副医生的卷会发生什么。这样不好。

So here I am, I’ve built a huge practice by anybody’s standards but I know winter is coming as is the massive stress of fighting hard to keep ‘the numbers up’ in winter.

我很沮丧。所以我必须努力解决问题,通过依靠我的商业教育来攻击它。创建和测试新系统消耗了我。

And oh how thing changed, mi amigo. :)

After I developed and perfected what I now call the “Ultimate Marketing Calendar” system, I experienced a huge transformation.

Please understand, I already had in place totally state of the art patient care programs, much more advanced than the docs down the street, so I knew we were great there….more than great, actually.

从那时起,we’ve created so many new patients in winter, first in my own 4 practices, then in hundreds of HealthSource clinics nationwide, it amazes me every year.

Yep, there are millions of people out there- a lot of them – and they need our help, and are looking for a better solution to their health needs.

You just need to know where to find them and how to attract them.

There was the one Christmas eve we saw 10 new patients by early closing time, 2:00 pm. And this is in just one office!

Do you know what the best thing is?

The HealthSource system shows you how to systematically use the Ultimate Marketing Calendar, even before you come to HealthSource University, so you can execute the system early and begin to attract more new patients from the start.

I'll tell you the strange way this happened later on. If you’ve read my book, it’s in there.

Talk soon,

Chris Tomshack DC

CEO,Healthsource脊椎yobetdota2按摩疗法和进步康复和健康

注:有两个隐藏在巨大的教训this email. In fact, I repeated one of them five times in this email. It's the key to your success.

P.P.S. Want to know immediately what NOT to do? I’ll show you how I wasted a huge amount of money. Go towww.howiwasted.com.

Thursday
Sep 24 2015年

臭鼬,脊椎按摩师和...

我本周学到了一些东西。这一切都在星期二晚上开始,大约10:15下午。The Tomshack没有只是一个,但三只狗是我称之为我们的小老鼠狗,一个是我的私人狗,这是一只名叫明星的德国牧羊犬。所以我让狗回到几分钟后,在一本令人敬畏的书中读完了很多章节后,很快就要回来了几分钟。我累了。真的累了。

我让狗进去并跋涉到我的卧室。当我的女儿Shannon喊叫我时,我几乎逃脱了。“爸爸,东西喷洒狗!”我甚至甚至没有急于听到这个好消息。我想上床睡觉。我洗了去老鼠的狗,弯腰,冒了一口气。似乎都很好。然后明星走过了。哦,我的上帝!

The stench was awful. She was literally covered in a thick, oily substance. She’d been sprayed by a skunk, right in the face. How nice. Did I mention it was 10:15 pm and I was exhausted? My solution, which was my first mistake, was to banish Star to the garage for the night as punishment for trying to eat a skunk. I headed to bed. Meanwhile the entire house now stunk to high heaven. It was gross, and it happened from Star being in the house for no more than 20 seconds. So I laid in bed with the stench slowly building up in my bedroom getting a bit ticked off. Luckily, I finally fell asleep.

Waking up at 6 am was a terrible experience. I was smashed in the nose with a God awful, gross stench. It was much worse than the night before. I swear Star didn’t have time to touch a thing during her 20 seconds in the house. It was time to bathe her. Mistake #2. Lisa and I have always had a dog but never had one get sprayed by a skunk. I didn’t know what to use. Lisa calls the rat dog’s groomer and asks Lana what we should do. She says ‘wash her in hydrogen peroxide and a baking soda paste. It might burn her eyes or dye her hair.’ At this point I could care less about Star coming out as a platinum blonde, which is a far cry from her black and brown. I wanted that stench gone like right now.

I bathed her in that paste and followed it up with normal dog shampoo. It did very little. I decided I’d get some work done and then get back to the Star episode. So I opened the garage door to be hit in the face with yet more stench. Apparently Star rubbed into stuff out there while yelping all night long for us to let her in the house.

Getting to work an hour late, I immediately began more research on skunk stench. Lana gave us the right advice. We, however, neglected to ask for ingredient amounts. It turns out that for a 115 lb dog, it takes a couple of quarts of peroxide and a cup of baking soda plus some dish soap, much more than I has used. Off to the store I went. Back to the shower we headed. The paste was applied and let sit for 10 minutes. She looked like a bear at a salon. Star was hosed off. Out she came as a light brown shepherd. I think she likes her new look!

What’s the tie to your practice? Just like I had no idea how to clean skunk spray off my light brown shepherd (she sort of looks like a cheetah now), when confronted with something for which you have no experience, consult a mentor immediately, not the next week, not tomorrow, but immediately. You’ll mitigate damage by quick reaction, not by going to sleep and hoping it won’t be as bad in the morning. It’ll just ferment all night long and before long the challenge has affected much more than originally thought. It can be like a virus.

在你的练习中yobetdota2有一个脊椎疗法挑战?咨询一个成功的导师。不要把它放在明天。行动得到了良好的结果。良好的成功促进了成功。成功导致幸福,幸福是生命的结果!

Have a great weekend! And, by the way, my house still smells, so I could use a little help here, hint, hint.


Chris Tomshack DC
CEO:HealthsourceChyobetdota2iropractic®进步康复®及健康

Friday
Mar 20 2015年

Incredible Marketing Tips Just For You!

这一个是短而充满了非常酷的营销和公关信息。想知道如何使用媒体和特别的社交媒体 - 对你的优势?这是一个提示:它不是追逐Facebook喜欢的。

See, the news media is finally jumping on the chiropractic bandwagon. Which is great, because they’re usually the last to take heed of cultural shifts. People are finally waking up to what we can do for them, but YOU still have to make sure they know who you’re the expert on chiropractic and wellness care.

这是MeverySource一直在做什么,这对我们的诊所来说意味着一番新患者。我们一直在通过我们的惊人营销部门在全国各地的当地附属公司推销故事,我们的文档已经获得了来自曝光率的大量新患者。

Check out this CBS news story done on one of our clinics, HealthSource of Avon. The story is all about the concerning and growing trend of Text Neck:bit.ly/19AhjkG

The text neck story has also been picked up featuring HealthSource clinics by TV stations in Georgia and elsewhere.

The largest nursing magazine in the country will feature Dr. Sarah Jacobs in Hunstville, Alabama. Nurses make up the 2ndlargest segment of chiropractic patients in so many of our clinics.

WBKO radio Boston is producing a story about back pain tips while shoveling snow, featuring HealthSource.

Entrepreneur Magazine recently featured Dr. Brandon Pettke, HealthSource of Burleson:http://www.entrepreneur.com/article/244001

企业家博士也很快就享有了很好的采访。昨天我接受了财富杂志的采访。上周我们做了最大运动和健身杂志。两者都是HealthSource。

这些只是为了命名几个!

This is how you use the media to your advantage. I hope you’re not still chasing “likes” on Facebook or spending time constantly updating your Twitter and Instagram pages. Those resources are for staying connected to your CURRENT patient base…but no matter how witty your latest tweet, it will gain you zero new patients and be zero benefit to your local community.

In order to be successful you MUST stay connected and involve your local community. Engage them with real, current topics that are important to them! That’s the way to improve their lives.

If you are comfortable engaging your local news stations, and are up to speed on text-neck, start contacting local media now! If this isn’t quite your comfort zone contact us to learn how HealthSource helps its owners stay in front of community marketing and serve more patients. In fact, email me now and we can talk all about this.

I also talk all about this in my book,最终的实践调整, which we’re giving away FREE. All you pay is shipping and handling ($2). If you want to learn about this and everything else I’ve learned building the largest chiropractic franchise in the world, go towww.thorimatepracticeadjustment.com.and order it there.

这一切都是本周的!

I wish each of you MUCH practice success.

Chris Tomshack, D.C.

CEO HealthSource Chiropractic, Progressive Rehab & Wellness

Friday
1月 09 2015年

Taylor Swift’s Chiropractic Advice.

一位令人惊叹的团队Healthsource,Lynssey Jepson博士将我转发了一个简短的泰勒斯威斯视频。Lynssey让我不时地看待物,我非常尊重她的意见,所以我总是好好看看。

The video shows Taylor wrapping gifts she picked out for some of her fans she read about on social media. She read up on them to find out what’s important to them.First lesson: pay attention to your patients and what’s important to them.They are the reason you have an income.

Then it shows her fans receiving and opening up the gifts. The fans are highly emotional, and rightly so. Most are crying. How many entertainers have done this? How many chiropractors have done this?

Finally, the video follows Taylor as she drives from NY to Connecticut to hand deliver a present to a young mother. The young lady is blown away with the realization that superstar Taylor Swift is actually visiting her and her son.Lesson #2: connect with your patients.

Ms. Swift is a phenomenal success, and at age 25, she is one of the top 10 wealthiest country stars of all time, even though now she’s classified in the pop genre. Success leaves clues. The overriding message here, orlesson #3, is that if you want to be massively successful, focus on the desired outcome.在这种情况下,问问自己,你认为泰勒的理想结果真的是什么?

Give up? Let me tell you. Taylor wants to really provide outstanding entertainment to the world, thereby actually making it a better place for her having contributed. Yes, she’ certainly got plenty of other desired results, but to reach them, she must strive for her main outcome first.What does this mean to you?

It means that we as chiropractors are entrusted to care for and provide sound wellness advice to millions. We must endeavor to provide the very best to our patients. Roller tables, e-stim, ultrasound and classic massage are NOT providing the very best care and advice…….well, maybe if it was 1970 it would be. But it’s not. It’s 2015. What kind of care do you provide to your patients? State of the art, outcomes based and measurable care or 1970’s chiropractic? Only you can change what’s provided.

我今年挑战你,在2015年,决定进化你的护理计划,以便你的患者真正得到最好的照顾,比你所在的城市中的任何人都可以提供。在Healthsource,这是我们的口头禅:The Relentless Pursuit of Exceptional Care.

Not sure where to start? Email me. I look forward to hearing from you. Oops, almost forgot. Here’s the link:http://www.youtube.com/watch?v=j3yyF31jbKo&sns=em

这是2015年令人敬畏的2015年,将焦点100%放在患者身上!

Chris Tomshack DC

Healthsource yobetdota2Chiropractic,Inc。

Monday
Nov 24 2014年

What does shoveling snow have to do with your practice? EVERYTHING!!!